Éclats, Maxime Bonzi +12% conversion in 6 months The brand with a strong identity struggled to exist sustainably in the social ecosystem. The structuring of a community strategy allowed for the recreation of coherence, engagement, and a measurable i... Commerce / Distribution Marketing digital Production de contenus Stratégie de marque Feb 3, 2026 0 106 Portfolio
Éclats, Mélusine Bonzi The artisanal know-how made visible In a context of standardization of leisure offerings, Wecandoo needed to make visible the uniqueness of artisanal trades and the value of the lived experience, beyond a simple activity description. Mi... Artisanat Production de contenus Stratégie de communication Feb 2, 2026 0 368 Portfolio
Éclats, Mélusine Bonzi +28% of applications In a context of increased competition among institutions, a redesign of the messaging and communication formats has made the training offer more readable, more embodied, and more attractive to prospec... Marketing de recrutement Production de contenus Stratégie de communication Éducation / recherche Nov 21, 2024 0 348 Portfolio