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It's the perfect time to shine! ✨


Our method to reach new heights:

custom strategy, neuromarketing, and creativity.


+ 600 films/series
+ 60 companies
supported

Make an appointment now 

30 minutes free with a marketing expert

The public has never been so sought after.

Thousands of projects, ideas and services seek to attract attention...

festival_cannes_interviews

Visibility is not improvised:


  • Markets are saturated with proposals
  • Your resources and time are limited
  • Attention is drawn to what stands out immediately
  • And traditional approaches are no longer enough
consulting_marketing
Make an appointment now
30 minutes free with a marketing expert

You need a clear, humane and cost-effective strategy to create a lasting link between you and your audience.

Too often, even the most promising go unnoticed.

Maxime and Mélusine

10 years of experience in production, communication, and marketing for cinema and startups.


Over 600 films and series and 60 B2B and B2C companies supported in communication and marketing

10 years of experience in the industry, with participation in the Cannes, Clermont-Ferrand, Lumière, and FFJL festivals in Lyon, and others

Interventions with the Ministry of Culture and at VivaTech

Specialization in neuromarketing, storytelling, and agile methods

Cliquez ici pour configurer vos réseaux sociaux
Cliquez ici pour configurer vos réseaux sociaux
Cliquez ici pour configurer vos réseaux sociaux
Cliquez ici pour configurer vos réseaux sociaux
Maxime et Mélusine Bonzi

Make your projects perform


Marketing Strategy

Clarify your positioning and define a direction that attracts your clients.

  • Market analysis and study
  • Positioning and key messages
  • Clear and actionable strategy

Customer journey and tools

Structure your sales funnel and streamline every interaction.

  • Setting up and configuring tools (CRM, email, content management)
  • Improving key touchpoints to increase conversion

Brand identity and image

Build a distinctive brand that inspires trust and desire.

  • Brand DNA
  • Editorial charters and language elements
  • Visual and narrative consistency

Content creation

Produce content that captures attention and enhances your reputation.

  • Creation of visuals, videos, media kits, and editorial materials
  • Adapting content by channels and targets

Press relations and influence

Increase your credibility and amplify your messages.

  • Press kits and press releases
  • Media and influencer relations
  • Activation of UGC campaigns and partnerships

Acquisition and advertising

Reach the right people, at the right time, and maximize your visibility.

  • Management and optimization of META, Google, TikTok campaigns
  • Targeting, testing, continuous adjustments
  • Real-time performance tracking

Our industry experts


Studio M'imagine_Mélanie Duprat

Mélanie Duprat

Graphic designer

site web_Guillaume Pissot

Guillaume Pissot

Landing pages

growth hacker_Raymi Tancrez

Raimy Tancrez

Digital ads consultant

data consulting_Martial Bodet

Martial Bodet

Data consultant

Get support from Éclats ✨


Analysis

We study your project across all its distribution channels toidentify strengths and challenges.

Strategy

We define the directions to take toeffectively develop your project.

Production

We create all thecontent necessary for the successful executionof the mission.

Management

We manage your communication strategy with the goal of maximizing thereturn on investment.

You have the tools to
make the right decisions !

Follow all the steps of the mission

We set up a logbook from day one so you can track all the steps of the mission:

  • Objectives
  • Meeting summaries
  • Recommendations

Keep an eye on your performance

We provide you with a shared dashboard where all the statistics of your marketing campaigns converge:

  • Performance tracking of actions
  • Analyses for continuous improvement
  • Return on investment calculation

Recommendations to go further

We conduct interim and final assessments with recommendations on actions to take in addition to or beyond our initial mission.

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You are no longer alone
to lead your project to success! ✨

600+
Launched films and series

60+
Supported companies

ENS de Lyon
Wecandoo
Deliveroo
Hôtel_Hyatt
Solocal
Michelin
SOFA vod_Plateforme de streaming
Manifest pictures_distributeur
Obelus production_cinéma
bind_production_cinéma
Pigouille prod_Production_cinéma
1504_Production_cinéma_Saint-Etienne

Client cases


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Supported works


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The support that makes a difference



consulting_marketing

Marketing co-pilot


Support designed to structure your actions and guide you towards your goals.

  • Clear, structured, and adaptable strategy
  • 1 monthly meeting
  • Availability via message
  • Continuous validation and feedback

Support for 12 months or more

Market study


Understand your market to make the right decisions before taking action.

  • Market and competition analysis
  • Target definition
  • Positioning and value proposition
  • Strategic recommendations

On quote

Campagne_marketing_design thinking

Marketing campaign


A turnkey campaign, tailored to your needs and designed to maximize your results.

  • Strategy and action plan
  • Content creation
  • Advertising management META, Google, TikTok
  • Monitoring, management, and adjustments

On quote

Trust our customers

Luxi answers your questions

A communication agency produces and disseminates content (visuals, social media, press relations, etc.).

A marketing agency first works on the substance: target, positioning, offer, message, acquisition strategy, and then manages actions to achieve results.

AtÉclats, we don't just "communicate": we build a strategy that makes your communication useful, coherent, and profitable.

Because "pretty" is not a goal.

A launch needs clarity (who we are talking to), differentiation (why you instead of someone else), and trajectory (what to do next).

Without a strategy, you risk creating a lot of content... that does not convert, does not create engagement, and exhausts the team.

If you have trouble simply answering these 3 questions, it's a signal:

  • Who is it made for, precisely?

  • What promise are we selling?

  • Why you instead of a competitor?

A good positioning is recognized by one thing: it is quickly understood, it intrigues, and it makes you want to move to the next step (projection, purchase, meeting, partnership).

It is a risk when marketing relies on:

  • a single person "doing the best they can",

  • decisions based on gut feeling,

  • non-priority actions (posting, creating, redoing… without direction),

  • no clear performance indicators.

In these cases, the hidden cost is not just financial: it is mainly lost time, missed opportunities, and a launch that lacks impact.


Good support generally provides:

  • a clear and differentiating message

  • an actionable strategy

  • better-targeted communication

  • Ultimately more qualified contacts: partners, press, distributors, prospects, funders

  • and management to measure what works

The first effects can be seen in a few weeks, but a solid result is often built over 3 to 6 months, depending on your maturity, your timeline, and your constraints.

Film industry professionals and start-up,
you are in the right place to shine!

Schedule an appointment now

30 minutes offered with a marketing expert