Éclats, Maxime Bonzi How to prevent a film from getting lost in a VOD catalog A film available on a platform is not a visible film. It's a nuance that many independent distributors discover too late, when the viewing numbers don't take off despite real promotional work. The pro... Brand marketing Cible et positionnement Marketing cinéma Marketing digital Jun 22, 2026 0 108
Éclats, Maxime Bonzi Why engagement is low on Instagram despite regular posts You publish. Regularly. Conscientiously. And every week, it's the same observation: a handful of likes, two or three polite comments, and a silence that stretches. Meanwhile, accountants... Marketing digital Réseaux sociaux Jun 8, 2026 0 161
Éclats, Maxime Bonzi Building Your Reputation in 2026: What Pierre Niney Teaches Us You publish regularly, you take care of your visuals, you share your news… and yet, nothing really takes off. It's not a problem of regularity. It's a problem of strategy. In 2026, the... Marketing cinéma Marketing digital Marketing émotionnel Neuromarketing Personal branding Statégie de contenus Jun 4, 2026 0 1120
