Éclats, Maxime Bonzi How to prevent a film from getting lost in a VOD catalog A film available on a platform is not a visible film. It's a nuance that many independent distributors discover too late, when the viewing numbers don't take off despite real promotional work. The pro... Brand marketing Cible et positionnement Marketing cinéma Marketing digital Jun 22, 2026 0 108
Éclats, Mélusine Bonzi Businesses: your brand may be your most underutilized asset Your product is good. Your team is skilled. Your customers are satisfied. But your growth is stagnating. Your customer acquisition is becoming more expensive. And your competitors seem to be capturing... Cible et positionnement Réseaux sociaux Stratégie de communication Stratégie de marque Étude marketing Jun 10, 2026 0 201
